The brand design for Denim Marketing was a engaging and fun project. Plus working with some of our very favorite humans made it all the better! Their theme of “a comfortable fit” is woven throughout all of their marketing. Designing a brand mark that felt comfortable, like your favorite pair of jeans, but also had texture and personality was an engaging challenge. The resulting mark displays the personality and true fit of the Denim team and can be used with and without the tagline. We then designed a unique and easily identifiable single “d” monogram that is used interchangeably with the main mark. Both brand marks reproduce well on all types of promotional materials developed to promote the Denim Marketing brand.