CTD was honored to partner with the team at Denim Marketing to design and launch the Elfie Selfie Contest for California-based home builder Kiper Homes. The campaign invited home shoppers to find “Elfie” in one of Kiper’s homes for sale and to take and post a selfie with “Elfie.” Campaign elements included flyers for each of their open homes, Facebook posts and ads, and a full set of online banner ads. It was fun to see all the photos buyers posted on social media!